- Published: Wednesday, 02 February 2022 07:23
- Written by Andy Kaufman
Total Duration 41:00
Improving Your Ability To Influence
One of the common concerns I hear from clients and podcast listeners is related to influence. How can I convince a boss or colleague or stakeholder or loved one to agree to something, especially when I don’t have authority in the situation?
I can confidently tell you that my new favorite book on the topic of influence has just hit the shelves and I can’t wait to introduce you to it. Zoe Chance is the author of Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen.
If you love behavioral economics, you’re going to love Zoe’s approach. But what causes this book to stand out is how she makes the science so practical and engaging. By the time we’re done listening to this episode, you’ll be using terms like the Gator and the Judge—and you’ll know what the mother of all misunderstandings is. Zoe shares the bedrock principle of behavior and how you can use that to be more influential. You’ll be more motivated than ever to just ask—but not just make an ask—she’ll share some nuance that’s often missed when we talk about asking. You’ll learn about how to deal with resistance and so much more—it’s a conversation that I’ve been looking forward to for weeks.
Learn more about Zoe and her book at ZoeChance.com.
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